Happy B-Day Jeep!

The First Jeep (1940)

The first Jeep from American Bantam Car company rolled off the assembly line 70 yrs ago today.  While the ABC design was ultimately sent to Ford for mass production, we respect that which came first.  In honor of Jeep’s real Birthday, everything is 20% off this week!  Click the “Get Your Gear” link to buy yours today!

Jeep Wave T-Shirt

It’s back to reality after a week @ Moab, and we’re coming back strong with a brand new Jeep Wave t-shirt. Sizes / colors are limited right now, so if you don’t see your size, let us know what you need and we can try and get it for you. Ladies, a special women’s tee is coming soon!